Sustainable Hospitality Group

SUSTAINABILITY & WELLNESS

Are our core values. they spread across our divisions and permeate all aspects of our group

Take Action

As Mr Zurab Pololikashvili, Secretary-General of the World Tourism Organization stated, 

“This crisis gives us the opportunity to rethink  how tourism industry should be and its contribution to people and the planet; the opportunity that, by rebuilding it, ​the sector become more sustainable, inclusive and resilient”.

We’re working to help all industry sectors transform to reach net zero by 2050, balanced with other sustainability goals and tailored to regional contexts.

We are working with clients to lead a wave of innovation and economic growth that safeguards our planet and advances sustainability.

LUSH Association aspires to be the referent advisor and developer on sustainable hospitality for spain and the caribbean regions.

Exciting News! LUSH is Now REGENERA

We’re thrilled to announce our rebrand as REGENERA, Regenerative Luxury Hotels & Retreats Global Association. Join us as we embark on this exciting journey to redefine luxury and sustainability in hospitality. Discover what REGENERA has to offer and be part of a transformative movement in the industry.