2024 LUSH awards

LUSH Awards: the Pinnacle of Achievement in the Eco Luxury Hotel Industry

LUSH Awards, by LUSH, the premium international association of Luxury Sustainable Boutique Hotels and Retreats recognize and celebrate outstanding achievements in four categories, all of which contribute to the advancement of sustainable practices within the luxury hospitality industry.

Over 30.000 international travelers vote each year, during a four-week period to select the winners. Luxury boutique hotels have the opportunity to participate in the LUSH Awards by entering hotel categories that showcase their unique selling propositions and destinations.

LUSH Awards categories:

1) Eco luxury Boutique Hotels:

The Ecoluxury Boutique Hotels category acknowledges establishments that seamlessly merge luxury and sustainability. These hotels prioritize eco-friendly construction, utilize renewable materials, and implement innovative energy-saving solutions. Their commitment to environmental conservation is evident in their practices, such as water and energy conservation, waste reduction, and responsible sourcing of local products. These hotels serve as inspiring examples of how sustainability can be seamlessly integrated into the luxury hospitality experience.

2) Wellness Retreats:
Retreats offer unique hospitality experiences of wellness and inner balance. Winners in this category demostrate a strong commitment to health, balance and environmental consciousness.

3) Glamping:

Glamping, a fusion of glamorous and camping, has gained immense popularity in recent years. The Sustainability Awards recognize glamping facilities that excel in providing unique, nature-immersive experiences while upholding sustainable principles. Winners in this category demonstrate a strong commitment to minimizing their ecological footprint by utilizing low-impact structures, implementing efficient waste management systems, promoting environmental education, and preserving the natural surroundings of their sites.

4) Best Sustainable Hospitality Product

This category acknowledges the innovative and sustainable products that contribute to the overall sustainability of the hospitality industry. It recognizes manufacturers and suppliers that have developed and promoted environmentally friendly products, ranging from eco-friendly cleaning supplies to energy-efficient appliances and sustainable furniture. The winners showcase how innovative products can enhance guest experiences while simultaneously minimizing environmental impact.

By honoring excellence in these four relevant categories, the LUSH Awards inspire and motivate the hospitality industry to prioritize sustainability and drive positive change. 

Sponsorships packages

2024 sponsorship package

Why you should register your hotel for LUSH Awards

Winning a World LUSH Hotel Award is a prestigious recognizement, which brings confidence, and boost visibility and status to your hotel.

– Status and international recognition
– Global promotion
– Guests growth
– Brand value
– Networking opportunities
– LUSH website profile

The event

A mixture of panel discussions and interactive workshops with international and national experts in sustainable hotels and regenerative tourism.


LUSH training course (optional) 
Saturday 2nd

Pre-show mayan tour (optional)
Sunday 3rd
Visit to Tulum and lunch (optional)
Welcome Reception dinner

Monday, 4th

Conference – day 1 (including lunch + Host Destination Dinner)

Tuesday, 5th
Conference – day 2 (including lunch + Farewell Dinner)

Post-show caribbean island tour (optional)

Wednesday 6th and Thursday 7th

Complimentary tour to Exotic Holbox island, night at local hotel (optional)


What am I going to find

If you wonder what LUSH award and events look like, you can see photos and session recordings from the previous editions, RESET 2022 and RESET 2023 held in London:

  • Photos
  • Video recordings

Provisional Panel of Judges

Hector De Castro_CEO-LUSH- association-and-De-Castro-Group

Mr. Héctor de Castro

CEO of LUSH & De Castro Group

Luis Chevez-vicemnistro turismo-Honduras

Mr. Luis Chévez

Viceminister of Tourism of Honduras

Ivan Eskildsen-Panama former Tourism-Minister-LUSH-hotels-ambassador

Mr. Iván Eskildsen

Former Minister of Tourism of Panama (2019-2023)


Mr. Andrew Gibson

Chairman of Wellness Tourism Association


Mr. Lázló Puczko

Founder of Health Tourism Worldwide

Samantha Frachey-Grupo-Lomas-Cancun

Mrs. Samantha Frachey

Director Hotel Division and New Projects


Mr. Juan Pablo de Zulueta

Secretar of Tourism of Cancun

Glenn Mandziuk-Sustainable Hospitality Alliance

Mr. Glenn Mandziuk

CEO of Sustainable Hospitality Alliance


Mr. Alberto Apostoli

CEO Apostoli Studio, architects

Thanks to all judges, CEOs and former Ministers.

Travel Information

Weather: We recommend to check a few days before.

Visa: Do you need a visa to enter Mexico? Find out here.

How to get to Cancun:

By Air: International Cancun Airport (CUN) has direct flights from many cities of the US and Europe.

Accommodation is the responsibility of the participants. Discounted rate at Conference Hotel will be available soon.

More travel and safety information here

LUSH Award Venue: Cancun

Venue:  Hotel, Cancun.

Join us and discover Cancun and the Mayan Riviera, where the allure of turquoise waters of the caribbean sea, pristine beaches, and ancient wonders beckons every visitor to embark on an unforgettable journey. 

Cancun, with its world-renowned hotel zone, is a tropical paradise that captivates with its white sandy beaches and vibrant nightlife. Cancun boasts over 4.8 million visitors annually, making it one of the most popular tourist destinations in the world. It is a destination that seamlessly blends the best of both worlds, from idyllic relaxation under the sun to exhilarating water sports and a dynamic culinary scene.

The Mayan Riviera, on the other hand, unravels a tapestry of ancient Mayan ruins, lush jungles, and hidden cenotes, offering a deeper connection to the region’s fascinating past. Here, travelers can explore the mysterious ruins of Tulum, Chichen Itza, and Coba, as well as immerse themselves in the vibrant culture of local Mayan communities.

More information about Cancun


LUSH Award Hotel

Media Partners

2023 LUSH Awards sponsors